Blog posts are a great way for researchers and other academics to share their ideas outside of the usual channels of journal articles, conference papers, and so on. But how do you write a strong academic blog post? Our top tips include:
For more detailed advice on how to write an academic blog post, read on below.
When planning an academic blog post, there are two key factors to consider:
Once you have decided on a topic and a goal, you can plan your blog post. To do this, set out the key information that you want to include and how you will present it.
As noted above, who you are writing for can have a major impact on how you write your academic blog post. Factors to consider in this respect include:
If you’re not sure how to tailor your content, it may help to speak to someone in your target audience or to research similar blog posts by other academics.
Consider adding a visual element to your academic blog post. This could include photographs, illustrations, infographics, or even embedded video content.
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As well as using visuals to aid communication (e.g., including a diagram that illustrates a point in the text), this will make your blog post more engaging. You can also use visuals to help further break up the text, making your post easier to read.
If you do want to include copyrighted images or other visuals in your blog post, though, make sure you have permission and remember to credit the creators.
A strong title is a great way to capture readers’ attention. Ideally, it should be short, memorable, and descriptive so that readers will know what your blog post is about from the title alone. Two common techniques you can use here are:
Whatever approach you use for your title, though, make sure it gives a genuine indication of what your blog post is about. Nobody appreciates clickbait!
Editing your academic blog post is essential! Once you have a first draft, take a break and come back to it with fresh eyes. You can then look for ways to refine or clarify your ideas, cut inessential content, or make it more accessible for your target audience. Seeking feedback at this point is a great idea, too.
In addition, even though blog posts may be less formal than other types of academic writing, you should still make sure your writing is free of mistakes. If a reader spots a typo in your text, they might question the credibility of your ideas! Our expert editors are available around the clock, though, so we can help you with the proofreading process. Why not submit a free trial document today?
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